Magalog has doubled the response
from other campaigns.
The Marketing Challenge:
Introduce into a highly competitive market a new, relatively expensive, complex and technical commodity futures charting service.
The Creative Solution:
CDMG created an information-packed, 24 page process color magalog that focused on big profits, rather than complex charts, and offered valuable sidebars that included profit examples, trading tips and testimonials. The magalog format allowed for an attention-getting cover and a dynamic lead article that explained “The Floor Trader’s Amazing Secret to 80%-90% Winners in Commodity Options.” The mailer concluded with an enticing offer that included $120 in savings and up to seven free special reports and bonuses.”
The Results:
Nick Van Nice, Publisher of Futures Options Weekly reports: “The bottom line response is nearly two times better than our other direct marketing campaigns.”
“Brilliant execution of theme, copy and graphics,” continued Van Nice, “Your ability to keep things simple and exciting is remarkable.”
Call Craig Huey at Creative Direct Marketing Group NOW and ask him to show you how CDMG can help you increase your response and your profits. There is no cost or obligation for your first consultation.
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